December 8, 2025

December 8, 2025

Category: IVF

Category: IVF

All you should know about Maven fertility services

All you should know about Maven fertility services

Find out what to expect from Maven fertility services, how the virtual clinic works, and what the costs and coverage options are in this support guide.

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Since fertility treatment often means juggling multiple providers, apps, and insurance options, Maven, one of the leading virtual clinics for women’s and family health, aims to simplify the process through online consultations, care navigation, and emotional support.

But how much does Maven actually handle, and would your IVF journey still require additional coordination?

This review examines Maven fertility services to help you determine whether this option is the best one for you.


What is Maven fertility? An overview

Founded in 2014 by Kate Ryder, Maven Clinic has grown into one of the largest virtual clinics for women and families, offering a digital platform that promises to support every stage of reproductive and family health, from fertility and maternity to parenting and menopause.

Users can attend virtual consultations and receive personalized care plans and ongoing guidance from:

  • Reproductive endocrinologists

  • Fertility, pregnancy, and postpartum specialists, including pediatricians, sleep coaches, and lactation consultants

  • OB-GYNs

  • Midwives

  • Doulas

  • Prenatal nutritionists

  • Career coaches

  • Physical therapists

  • Developmental psychologists

Maven’s not a physical clinic but connects you to a care network and provides a referral list based on your location, specific needs, and preferences.


Source: Maven Clinic

Maven partners with more than 2,000 employers to make fertility and family-building more accessible and equitable. Its model is designed to reduce costs, improve provider availability, and ensure consistent access to care. The company is also invested in research and innovation, consistently publishing studies to advance women’s and family health.


How does Maven fertility work?

You can join Maven Clinic fertility services in two ways:

  1. Through your employer-sponsored benefits program

  2. As an individual member

In both cases, you get access to Maven’s network of fertility and family health specialists and 24/7 messaging. The main difference is in what’s included for free and how experience is personalized for those with employer-sponsored Maven fertility benefits.

Here’s a breakdown of both options:

Option

Cost

Included features

Employer-sponsored Maven Clinic fertility benefits

Free (your employer covers all costs for you and your partner)

  • Dedicated care advocate

  • Video chats and messaging with 30+ specialists

  • Personalized content and virtual classes

  • Partner enrollment option

  • 24/7 provider access

  • Ongoing care navigation and program renewals

Individual (self-paid)

Pay-per-appointment (usually less than a standard copay)

  • Video chats and messaging with care providers

  • Access to articles and learning resources

  • Option to upgrade later if your employer offers Maven fertility coverage

If you already have an in-person fertility specialist, OB-GYN, or pediatrician, you can continue seeing them and use Maven for additional guidance, second opinions, or access to specialists you might not otherwise reach.


Source: Maven Clinic


A critical look at Maven Clinic fertility benefits: 6 key aspects

To help you understand whether Maven fits your fertility and family-building goals, let’s look at the six main areas:

  1. Services and programs

  2. Cost transparency and insurance options

  3. Privacy considerations

  4. Success rates

  5. Ease of use 

  6. Customer experience


1. Maven Clinic fertility services and family health programs

Maven offers four fertility and family health programs, but depending on the employer or health plan, not all programs may be available to everyone.

Here’s an overview of Maven’s offer:

Program

What’s included

Main benefits

Fertility and family building

  • Fertility coaching

  • Preconception health guidance

  • Referrals to fertility clinics and pharmacies

  • Support for adoption or gestational surrogacy

  • TTC (trying to conceive) program with a fertility coach that helps with natural conception 

  • Inclusive of LGBTQ+ and single parents

  • Referrals to surrogacy and adoption agencies

Pregnancy and newborn care

  • Help navigating pregnancy, miscarriage, postpartum, and returning to work

  • Lactation guidance

  • Mental health support

  • Sleep coaching

  • Early identification of high-risk pregnancies

  • Customized care teams for complex or high-risk cases

  • 24/7 virtual access to OB-GYNs, doulas, and neonatal experts

Parenting and pediatrics

  • Pediatric and parenting advice

  • Special needs support

  • Childcare resources

  • Practical curricula on ADHD, autism, potty training, and work-life balance

  • Support for handling dual roles as caregivers and professionals

Menopause and midlife health

  • Menopause symptoms management

  • Hormone health

  • Physical and sexual wellness

  • Nutrition and lifestyle coaching

  • Addresses a gap where 80% of OB-GYNs report limited menopause training

  • Includes male hormone and mental health support

Maven also offers an extension program called Maven Milk. It’s a global breast milk shipping service that helps parents maintain their feeding routines while traveling for work.

Overall, Maven’s strength lies in its inclusivity and continuity of care across every stage of family building.

Bonus read: Read about fertility treatment options for LGBTQ+ couples:


2. Maven fertility: Insurance coverage and cost transparency

If you’re a self-paying member, you can book one-on-one appointments with Maven’s global network of specialists at affordable per-session rates, no subscription or recurring fees required.

Maven appointments aren’t currently billable to insurance, but if your provider prescribes medication, you can use your insurance at the pharmacy.

Many appointments are eligible for FSA and HSA, so you can call the Maven fertility phone number and request itemized receipts if necessary.

For members with employer-sponsored Maven fertility coverage, a tool called Maven Wallet is available to simplify payments.


Source: Maven Clinic


How Maven Wallet works

Maven Wallet gives you access to employer-sponsored funds. You have two options:

  1. Maven Green plan: Pay out of pocket and submit for reimbursement

  2. Maven Gold fertility plan: Direct payments for fertility services at Maven partner clinics and reimbursement for other expenses

If you’re on a High Deductible Health Plan (HDHP), the IRS requires that you meet a minimum out-of-pocket deductible before reimbursement through Maven Wallet. For 2025, the minimum deductible is $1,650 (individual) or $3,300 (family).


3. Privacy considerations

Maven follows strict security and privacy standards to protect all member information:

  • HIPAA compliance

  • Industry-standard security, such as video and data transmission encryption

  • No recording or sharing

  • Protected health information (PHI)

  • No sharing of identifiable data or service usage details

Your employer will never know which services you’ve used or what you’ve discussed with Maven providers. They can only see how many employees have enrolled in each program.

For members in the U.S., Maven offers an optional health data integration feature that enables your Maven providers to securely exchange relevant health information with your in-person care team.

Participation in Maven’s health data exchange is voluntary, and you can opt out at any time. You can also delete your Maven account whenever you decide. The deletion process can take up to 45 days, depending on your region and local data privacy regulations.

Once completed, your personal information will be removed from Maven’s systems, except for limited data that may be legally required to be retained for compliance purposes.


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4. Maven fertility success rates

While results may vary for each individual, aggregated data from Maven’s member population show consistent improvements in fertility, pregnancy, and postpartum care outcomes:

Outcome

Maven results

What it means for you

Pregnancy without assisted reproductive technology 

30% achieve pregnancy without IUI or IVF

Through fertility coaching, education, and proactive lifestyle guidance, you may be able to conceive without advanced fertility treatments.

Singleton pregnancy rates

98%

Reducing the risk of multiple pregnancies can lead to safer outcomes for both mothers and babies.

Miscarriage rate

Over 30% lower than the national average

Continuous monitoring and early interventions contribute to better pregnancy outcomes. 

NICU admissions

20-28% lower among Maven members

Maven’s integrated maternity and neonatal programs identify risks early and provide timely specialist support.

ER visits

33% lower

Preventive, on-demand support reduces unnecessary ER visits through better access to virtual care.

C-section rates

Up to 15% lower

Education and doula support empower members to make more informed decisions and reduce unnecessary C-sections.

Return to work after maternity leave

94% of members

Maven’s postpartum and career coaching programs help parents transition back to work with confidence.

Improved mental health 

21% of members report significant improvement

Access to mental health specialists helps reduce anxiety and stress during IVF and postpartum.

These results also translate to up to 30% lower overall cost of care. Early interventions, reduced complications, and fewer unnecessary treatments lead to cost savings for members, as well as employers who decide to provide Maven fertility benefits to their employees.


Source: Maven Clinic


5. Ease of use

Maven’s digital approach simplifies scheduling and communication with an app available on Google Play or the App Store. Still, those who prefer speaking directly to support staff may find reliance on the app less personal or limiting. 

To find the right providers, you can search by:

  1. Condition (e.g., infertility, anxiety)

  2. Specialty (e.g., OB-GYN, lactation consultant, mental health provider)

Maven displays a curated list of available providers with their corresponding time slots. You can book instantly through the app, message the provider directly for quick questions, or request availability if no time slots are open.

You can launch appointments on your mobile device through the Maven app and on the web by logging in to your account.

Before the session, Maven prompts you to complete a short pre-session note, update your health profile, and add your pharmacy details if prescriptions may be necessary.

Following your appointment, you will receive a post-session note with key takeaways and recommendations within 48 hours. It will be available in-app, and you can download it as a PDF. Any prescriptions will be sent directly to your chosen pharmacy.

If you need to reschedule or cancel your appointment, you can do so quickly through the app. If you’re paying out of pocket, changes made at least 24 hours in advance qualify for a full refund.


6. Customer experience

The general sentiment among Maven users is positive.

Members describe it as easy to work with and efficient when it comes to reimbursements, while many appreciate that the claims were approved quickly once receipts were submitted.


[Reddit](https://www.reddit.com/r/IVF/comments/xgs6rb/comment/iotvguq/)(255)


Users also value the wide range of specialists available through Maven, noting that it was possible to schedule calls or ask administrative questions at any point.

Some members mentioned drawbacks. For instance, one Redditor found it difficult to reach a real person for questions since most actions, such as uploading receipts or booking appointments, must be done through the mobile app.

Another user agreed, saying that finding a Maven fertility contact number was impossible. The same user expressed the general issue with IVF, stating that this journey often feels fragmented, confusing, and complex, with many moving parts that can be difficult to coordinate:


[Reddit](https://www.reddit.com/r/IVF/comments/xgs6rb/comment/kqerdqu/)(280)


Do you still have to piece it all together with Maven services?

Maven’s dedicated care advocates for employer-sponsored members are a real asset. They build personalized care teams, answer questions, make referrals, and conduct proactive check-ins when members require additional support. That coordination removes a lot of everyday friction, such as scheduling and other logistical issues.

The fragmentation still shows up, especially when it comes to advanced embryo analysis, such as whole-genome sequencing or polygenic embryo screening. It is typically ordered through third-party labs. That translates to separate paperwork, separate results, and extra steps to interpret and act on those findings.

Each additional vendor or separate lab report is another decision, another invoice, and another opportunity for misalignment between the clinic, lab, and patient. That creates decision fatigue and hidden costs.

Most future parents aren’t only asking for easier access. They want a single, trusted source of clinical truth and operational ownership so they can focus on family, not logistics.

Nucleus IVF+ offers an integrated solution for parents seeking to minimize those potential points of concern.

Bonus read: Learn about the benefits, importance, and potential risks of preimplantation genetic screening in our helpful guides:


Connect every part of your IVF journey with Nucleus IVF+

Nucleus IVF+ is the first solution that combines genetic optimization, a human-centric approach, and integrated IVF care in one place, helping future parents focus on starting or growing their families instead of managing multiple projects and decisions alone.


Nucleus IVF+ goes deeper into the clinical and genetic aspects of IVF, helping you and your physician make more confident and informed decisions.

Book an onboarding call with the Nucleus team so you can get started.

Some of the key Nucleus IVF+ offerings include:: 

With Nucleus, all IVF steps, from preconception genetic screening to embryo transfer and beyond, are integrated in one package, giving you clarity, confidence, and peace of mind.

Connect with the Nucleus team to find out more.


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